{"id":2340,"date":"2022-10-21T09:06:45","date_gmt":"2022-10-21T09:06:45","guid":{"rendered":"https:\/\/www.regroup-china.com\/?p=2340"},"modified":"2024-03-16T11:19:41","modified_gmt":"2024-03-16T11:19:41","slug":"skincare-brand-emma-hardie-launches-multi-channel-e-commerce-strategy-in-china-with-regroup","status":"publish","type":"post","link":"https:\/\/regroup-development.com\/regroup-china\/skincare-brand-emma-hardie-launches-multi-channel-e-commerce-strategy-in-china-with-regroup\/","title":{"rendered":"Skincare brand Emma Hardie Launches Multi-Channel E-commerce Strategy in China with Regroup"},"content":{"rendered":"<p>Pioneering British skincare brand Emma Hardie has launched a new multi-channel strategy in the Chinese market this Autumn, partnering with Regroup China. Emma Hardie\u2019s new <span style=\"color: #0563c1;\"><u><a href=\"https:\/\/emmahardieglobal.tmall.hk\/\" target=\"_blank\" rel=\"noopener\">TMall Global flagship<\/a><\/u><\/span> store and WeChat mini-program store went live in September, and are soon to be followed by flagship stores on JD.com and Douyin, all of which are sure to go down well with the brand\u2019s passionate legion of followers in China.<\/p>\n<p>The Regroup China team has also launched the brand across a range of Chinese social media channels, managing content on WeChat and Little Red Book, featuring influential beauty bloggers, adding to the buzz around products such as Emma Hardie\u2019s multi-award-winning Moringa Balm, with personal reviews and beauty tips.<\/p>\n<p>Regroup are also managing live-streaming events featuring established beauty KOL names during the run up to this year\u2019s all-important Single\u2019s Day shopping festival on 11 November.<\/p>\n<p>With sales growing daily, we\u2019re excited to see what the future holds for Emma Hardie in China!<\/p>\n<div class=\"row\">\n<div class=\"col-lg-12\"><img loading=\"lazy\" decoding=\"async\" class=\"left-imgs alignleft wp-image-2345\" src=\"https:\/\/regroup-development.com\/regroup-china\/wp-content\/uploads\/2024\/03\/eh-1.jpg\" alt=\"\" width=\"350\" height=\"449\" \/><img loading=\"lazy\" decoding=\"async\" class=\"left-imgs alignleft wp-image-2343\" src=\"https:\/\/regroup-development.com\/regroup-china\/wp-content\/uploads\/2024\/03\/eh2-1.jpg\" alt=\"\" width=\"350\" height=\"449\" \/><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<div class=\"row\">\n<div class=\"col-lg-12\"><img loading=\"lazy\" decoding=\"async\" class=\"left-imgs alignleft wp-image-2347\" src=\"https:\/\/regroup-development.com\/regroup-china\/wp-content\/uploads\/2024\/03\/girl1-1.jpg\" alt=\"\" width=\"450\" height=\"450\" \/><img loading=\"lazy\" decoding=\"async\" class=\"left-imgs alignleft wp-image-2349\" src=\"https:\/\/regroup-development.com\/regroup-china\/wp-content\/uploads\/2024\/03\/eh-logo-1.png\" alt=\"\" width=\"250\" height=\"469\" \/><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<div class=\"row\">\n<div class=\"col-lg-12\">\n<span style=\"color: #000000;\"><strong>Little Red Book:<\/strong>\u00a0<\/span><br \/>\n<span style=\"color: #000000;\"><strong>WeChat store: <\/strong><\/span>\n<\/div>\n<div class=\"col-lg-12\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2351 size-medium\" src=\"https:\/\/regroup-development.com\/regroup-china\/wp-content\/uploads\/2024\/03\/eh-qr-263x300-1.jpg\" alt=\"\" width=\"263\" height=\"300\" \/><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Pioneering British skincare brand Emma Hardie has launched a new multi-channel strategy in&#8230;<\/p>\n","protected":false},"author":1,"featured_media":3148,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4,6,3],"tags":[],"class_list":["post-2340","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-in-the-news","category-latest-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - 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